LOLA Promotional Staff at the VEVO Summer Party 2011
VEVO is an exciting partnership with Universal Music Group (UMG), Sony Music Entertainment (SME), and the Abu Dhabi Media Company with offices in New York, London, Los Angeles, Chicago, Detroit, and San Francisco.
Our promotional staff were asked to assist at the VEVO summer party and of course we were very happy to oblige. The team worked as hosts and hostesses and provided excellent service including giving technical support for the VEVO app that the guests were trialling.
The VEVO Summer Party 2011 took place at Altitude 360 at Millbank Tower on Wednesday 7th September. It was a corporate music event with a host of celebrities and key media in attendance. Celebrities on the red carpet included: Pixie Lott, Talay Riley, Eliza Doolittle, Loick Essien & Chantelle from Six D, Matt Cardle, Idris Elba, Chipmunk, Emeli Sandé and The World Famous Dixon Brothers. Jessie J was also a hit and took the opportunity to sing her brand new single “Domino” live for the very first time.
Our LOLA promo girls looked stunning in their red dresses from American Apparel and we hear that our promo guys, wearing the red t-shirts, made a great impression on the ladies too! LOLA promotions models were not only the hosts and hostesses for the night, but they supported and advised the guests on a number of products throughout the evening. Primarily our promotional staff worked in the ‘App World’ where they were helping the guests to use the VEVO application on iPads and iPhones.
Many thanks to VEVO United Kingdom for the booking and for a great night to remember!